Jade Snelling Architecture, International Archive of Women in Architecture (IAWA), Women's History

Building the Builders: Egalitarian Pedagogy and Sustainable Design

When taking part in Frank Lloyd Wrights preeminent architectural school known as the Taliesin Fellowship, Lois Gottlieb came to understand architecture as a kind of Lebensphilosophie, in that she came to consider it a mode of living that touched on and derived inspiration from all aspects of life. Hence the title of her account of her apprenticeship A Way of Life, which deftly highlights the interplay of the rarefied and the mundane, the interdependence of humans and their natural surroundings, and the fluidity between the concreteness of day-to-day living and abstract worldview. Furthermore, it presents art as an act of cultivation and sustained effort, rather than a quasi-mysterious realization of personal genius.Gottlieb005

It’s of note that Wrights teaching style deviated significantly from the norms of his time and tended to subvert the traditional master-apprentice relationship. His radically egalitarian approach to pedagogy came to inform Gottliebs own teaching style and her outlook on the ways humans shape and control the environment. Her first major publication, the book Environment and Design in Housing, first workshopped as a series of lectures at UC – Riverside, articulates the effects of design on both the micro- and macro-scale, i.e., the way the [physical] environment we each create for ourselves and our families does affect every part of our lives [1] and the implications of poor design in terms of ecological sustainability and financial cost. In her view, humans have an unrivaled capacity to adapt the environment to their needs – a capacity that is problematic at scale and exacts high tolls, both from the land itself and from people affected by landslides or other natural disasters (see picture below). In light of these concerns, she advocates a more thoughtful approach based on client needs and leveraging the natural assets of building sites rather than the one-size-fits-all attitude of traditional design. (As a side note, Julius Shulman, famed architectural photographer, worked with Gottlieb on this book as photography consultant. The work itself features many of his gorgeous black-and-white photographs, prints of which are available for viewing as part of Gottliebs architectural collection here at Virginia Tech. Two copies of Environment and Design in Housing are also available for research as part of Special Collections selection of rare books – the captions and broader expositions provide invaluable context for the photographs.)

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Gottlieb’s caption: “The result! The gadgets in the kitchen no longer matter.”[2][3] Photographer: Julius Shulman.

Design and Gender Norms

A notable feature of this book is its emphasis on practice and its demystification of architectural knowledge. While much of Gottlieb’s approach is informed by cultivating self-knowledge and considering the dwelling as a vehicle for personal expression, it tends to balance this view with injunctions to draw on the specialized knowledge of experts – lending itself to a kind of tempered humanism and recognition of personal limitations. This methodology, I think, can also be traced to Gottliebs time spent at Taliesin, which, for the time, was certainly unique in its combination of self-reliance and communal dependencies.

A different, but related, novelty of the schools social structure was its disregard for gender norms. It is generally recognized these days that, historically, there have been gender-inflected labor divisions in both the public and domestic sphere. At Taliesin, these traditional divisions were not enforced – men would often perform tasks like preparing dinner while women would thresh wheat. Homemaking was not the strictly circumscribed domain of women, nor was outdoor labor the exclusive domain of men. While her works primary focus isnt on cultural assumptions regarding women, Gottlieb clearly has thoughts on the connections between gender and under-recognized labor. On the subject of domesticity, design, and value, she offers the following observations:

Another attitude toward the occupation of homemaking is that it is nothing or of little importance. An answer to the typical question What does Jane Doe do? is Oh, nothing, or She doesnt work, she is just a housewife. Yet this housewife is supposed to do most of the buying for the family, keep them all in good physical condition, keep them attractively housed and clothed, see to it that the children are educated, and so on and on.

In other situations any of these tasks is considered a field of specialized knowledge…But the homemaker is supposed to have absorbed and be all these things at once, a sort of twentieth-century version of the Renaissance man (without any of the credit for doing so, presumably).[4]

 

It’s clear that Environment and Design in Housing is at least partially intended to serve as a practical resource for homemakers. It’s also clear that the book is meant to bring analysis to typically underserved segments of society and to address real (if hidden) needs.

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Gottlieb-designed home – a great example of California Mid-Century Modern architecture. Photographer: Morley Baer.

References

1. Lois Davidson Gottlieb, Environment and Design in Housing (New York: Macmillan, 1966), 1.

2. Gottlieb, 5.

3. Lois Davidson Gottlieb Architectural Collection, Ms1997-003, Special Collections, Virginia Polytechnic Institute and State University, Blacksburg, Va.

4. Gottlieb, 231.

Jade Snelling Architecture, History, International Archive of Women in Architecture (IAWA), Just for Fun, Women's History

Looking Back, Moving Forward: Addressing Architecture’s “Woman Question” Then and Now

Women in American Architecture, Susana Torre (ed.)
Where Are the Women Architects?, Despina Stratigakos

Forty years ago the book Women in American Architecture: A Historic and Contemporary Perspective took shape under the editorial hand of Susana Torre. While the work arose out of an exhibition meant to expose the undervalued contributions of women to the built environment, it evolved into a discursive response to a series of dogged and complex questions concerning the roles of women in society, the exclusions of educational and professional culture, and the ideological underpinnings of tradition. (Torres papers are held by the International Archive of Women in Architecture here at Virginia Tech and the collection contains a wealth of research material related to her work on this exhibition and book project.)

Yet after two-fifths of a century have passed, a few questions linger: Have women made appreciable gains within the profession? Did Women in American Architectures 1977 publication herald a sea change in the attitudes of practitioners and architectural culture writ large? The answer may effectively be found in a book published just last year called Where Are the Women Architects? by Despina Stratigakos: while significant advances have been made, yes, equity (in pay, recognition, representation, etc.) has yet to be achieved. Indeed, in an interview with The Architectural League just four years ago, Torre commented that she had hoped sexism in the field would have become an artifact of the past: I would have hoped that by now this topic would have become entirely passe…that it would be a quaint reminder of another time.

In certain respects, women are still battling a culture that lionizes the exceptional one: a culture that valorizes individualism–the lone genius–while erasing female collaboration and one that lauds exceptional women to justify the marginalization of other women architects (paraphrase of Torres words). The lone genius archetype is partially a product of the narrative structure of many architectural histories (I’m looking at you, monograph). Stratigakos re-examines this emphasis on stardom and its underlying assumption “that the best architecture is created by mavericks.” Alongside assumptions that persist in mainstream treatment of architecture, Stratigakos looks at the bare fact that young women still confront woefully high professional attrition rates and a lack of visibility in educational curricula, the analog historical record, in online content, and among online content creators.

Digitization and Representation: Strategies For Winning Over Hearts and Minds?

Part and parcel of rectifying gender imbalance involves the activist approach of consciousness-raising, which partially entails the documentation and recovery of a cultural past that is often unrecognized or invalidated in historical works. The IAWA, founded in 1985, was itself borne out of Milka Bliznakovs frustration that the historical record for architecture remained so lopsided: as many women grew old or died, evidence of their work was quietly being relegated to the ash heap of history. In some ways the digital era has presented new challenges regarding historical incompleteness.

In recent years, the internet has played a profound role in shaping cultural memory and, in some cases, reproducing bias–where ample content can be found and accessed so easily, many people erroneously believe that most information resources have been made available online and, following from this assumption, (mis-)perceive an absence of online content as a positive demonstration of triviality or non-existence. As Ricky Erway and Jennifer Schaffner noted in their digitization report Shifting Gears, in a world where it is increasingly felt that if its not online it doesnt exist, we need to make sure that our users are exposed to the wealth of information in special collections. The current CLIR grant-funded project to digitize the IAWA’s holdings is underway and one of its express goals is to combat the notion that women architects didn’t exist or didn’t contribute much to the built environment. For those of us working on the project, it’s our belief that the work of changing hearts and minds can begin with something as (seemingly) simple as visibility. Check back in another forty years.

Who’s the boss? An advertisement featuring a woman architect on a job site. From the Susana Torre Architectural Collection, Ms1990-016, Special Collections, Virginia Polytechnic Institute and State University, Blacksburg, Va.
Barbie’s 125th career: architect. Artifact available in the Despina Stratigakos Architectural Collection, Ms2001-062, Special Collections, Virginia Polytechnic Institute and State University, Blacksburg, Va.